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Rising Young Executive


Samira Hall
Marketing Coordinator, Atlantic Records' Urban Music Division

 

Samira Hall, a bright mind brimming with fresh ideas, currently holds down the position of Marketing Coordinator for Atlantic Records' Urban Music division.

 

Hall is a 1997 graduate of New York University holding a BA in Communications. She began her career in the music industry in 1996 as a publicity intern at Atlantic Records. As an intern she assisted in planning and execution of press days as well as preparing bi-weekly publicity reports for such artists as Brandy, Aaliyah, Changing Faces, and Levert.

 

She has also coordinated travel for various artists' performances and award shows. After just 1-½ years as an intern in publicity, Hall landed a job as a marketing assistant in the same division. In just one year, she was promoted to coordinator where she now develops marketing plans, creates pre-release awareness campaigns, in addition to pitching artists like Brandy, Lil Kim, Lil' Cease, and Fat Joe for cross-marketing and promotional campaigns.

 

Hall is currently responsible for breaking this year's most anticipated new artists including J-Shin; Philly's Most Wanted and Trina.

 



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