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Executives To Watch


Marie Kelly
Coastal Empire Record Pool

 

Dynamic radio air personality, energetic, personable, a ratings and audience generating magnet... meet Ms Marie Kelly. A native of Savannah, Georgia, Marie Kelly's career began as an on-air personality at Oldies WEAS-AM in 1988. A year later the station switched its format to Gospel and Marie found herself as morning Co-Host at sister station, WEAS-FM. Under the tutelage of then Program Director, Floyd Blackwell, producing commercials and mastering the technology of the Music Selector System came next.

 

Empowered with strong radio programming skills, Marie credits a great deal of her career movement to the mentoring she received from Floyd Blackwell. Between 1988 and 1994 she ascended from Promotions Director to Assistant Program Director to Program Director. Marie happily notes, "those were the best years of my career." While still in Savannah, between 1995 and 1996 she took the position of Program Director at a cross-town station whose format had changed from Oldies to Hip Hop and R&B. In their first ratings book, the station skyrocketed to a #2 position, which later forced the owners of heritage WEAS to sell!

 

1996 also brought another change of venue and Marie Kelly found herself in Dallas, Texas. This time she took the position of Air Personality at KKDA, Dallas's #1 Urban station! There she created a fun, celebrity filled show that had a huge following of loyal listeners!! By 1997 she had became associate producer and host of a Dallas video show called "SOUTHERN VIDEO VIBE - DA RIDE," a show, which she is now part owner.

 

1999 brought another change in the career of Marie Kelly; she was offered another position as Program Director in Mobile, Alabama. Always a leader and never a follower, Marie enhanced her Selector Music scheduling skills and packed her bags. She spent a successful year in Mobile until the station was sold, staff restructured and conditions beyond her control facilitated a move back to Dallas.

 

Currently she operates her nine-year-old record pool, Coastal Empire Record Pool. A NABFEME Executive to Watch... Marie Kelly is confident, competent and positioning herself for her next radio adventure!

 



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