Daysha “Déjà Vu” Parker
Program Director, WBTJ Richmond, VA
“You never know what you can do until
you try”, a mantra repeated and believed by Daysha “Déjà
vu” Parker. This newly appointed Program Director for
WBTJ-Richmond, has been trying new things and achieving goals
in radio for the past eight years. Beginning as a part-time
overnight personality at then WHJX, in Jacksonville, Florida,
Deja soon took over the 10-2 midday slot. After three years
of hard work in Jacksonville, an opportunity to grow in the
industry as a music director allowed Deja to step out of her
comfort zone and help launch WBHJ in Birmingham, Alabama.
While in Birmingham, Deja was appointed
Assistant Program Director, and launched her own teen community
group called “The Flava Unit.” It was in Birmingham
that she developed a strong passion for helping today’s
youth. Balancing community issues and on-air responsibilities
proved to be a challenge, but maintaining spiritual balance
has always been Daysha’s key to success. In 1999, Ms
Daysha Déjà Vu Parker headed to the Midwest
to launch KATZ-FM. After two years of firmly placing her fingerprint
on the city of St. Louis… Deja was promoted to Program
Director of WBTJ-Richmond!
Through modern technology, with a technique
called “voice-tracking,” Déjà Vu can
be heard daily on WJBT, KATZ, WBTT and WENN. She also delights
her fans in Richmond by holding down the afternoon drive slot
from 3-7pm on WBTJ.
Daysha’s non-radio activities continue
to include heading the Flava Unit community group, and recently
she has been busy developing a network of young professional
Black women called SistaGirlz.
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